For the last ten years Soundwave Consulting has helped artists, labels, and touring teams turn marketing into a predictable growth engine. We pair engineering-grade ad systems and proprietary audience data with music-industry strategy to grow streams, ticket sales, and lifelong fan value. Our work runs the gamut — from 200-capacity club pushes to campaigns that support 40,000-seat arena tours — and is built around repeatable playbooks that make outcomes measurable and scalable. In short: we design the systems that replace guesswork with forecastable revenue and sustained fan growth.

We build marketing systems that combine rigorous audience science, automation, AI-backed creative testing, and disciplined media operations to turn one-off efforts into repeatable, measurable growth. By blending first-party signals, streaming telemetry and behavioral modeling we identify real fans who convert, and our engineering-grade tooling — from audience construction and bidding logic to creative pipelines and automation — ensures campaigns scale reliably. Creative decisions are driven by systematic AI-assisted experiments and human curation so only proven creatives run at scale, while attribution, QA and reporting are aligned to business KPIs (revenue, streams, ticket sales, LTV) rather than vanity metrics. The result is predictable, auditable campaigns that move your bottom line and build long-term fan value.