Advanced Ticketing Analytics System

Give your music festival superhuman marketing intelligence — without lifting a finger.

Give your team the analysis & actionable insights needed to optimize your event's ROI.

Fully automated, interactive live analytics dashboards that integrate ticketing, marketing, advertising, & more to give you the intelligence you need to hit your goals.

Built by a team of music industry experts, refined by processing over $100M in ticket revenue, and battle-tested to produce results.

Compatible with all major ticketing platforms

Soundwave Consulting is an independent analytics provider and is not affiliated with, endorsed by, or sponsored by any ticketing platform. All data processing is performed on reports legally provided by the client as the data owner.

The Reality

Dealing with data sucks.

Hours are lost downloading, copying, and pasting ticket count updates, and trying to understand what the data means.

Stressed festival team dealing with data chaos
Time Waste

The 'Event ID' Shuffle

Festivals on Front Gate & TM1 often split weekends into fragmented Event IDs. We automatically merge Camping, VIP, and GA passes into a single financial view.

Broken Sheets

Glitched Report Healing

When daily trend reports fail to generate (a common TM1 glitch), our engine detects the gap and reconstructs the missing day instantly from raw order logs.

Human Error

Attribution Black Holes

Pixels are unreliable. We fuzzy-match your raw email/SMS lists directly to the ticket manifest to prove exactly which campaign drove revenue.

Command Center
The Solution

Your Invisible Analyst

We don't just automate your ticketing reports—we transform them. Historical trends, velocity tracking, geographic breakdowns, and integration with your own audience data to unlock insights the raw reports can't show you.

We continuously normalize inconsistent data headers and merge fragmented Event IDs behind the scenes, ensuring your reporting pipeline never breaks due to a ticketing schema change. It’s like having a dedicated data engineer monitoring your stack 24/7, for a fraction of the cost.

Zero Manual Input

Unified Event Architecture

Ticketing platforms often split festivals into multiple Event IDs based on pass type. We automatically merge these fragmented streams into a single, cohesive festival view—no manual spreadsheet shuffling required.

Smart Cleaning

Self-Healing Metadata

When dynamic pricing shifts or platform glitches break ticket metadata, our system detects the anomaly and 'heals' the schema. Your reporting stays accurate, even when the source data breaks.

Daily Velocity

Automated Daily Pacing

Stop manually exporting ticketing reports every morning. We ingest the daily data drop automatically, calculating your day-over-day velocity and sell-through trajectory so your morning report is ready before you are.

Growth Metrics

Daily Velocity Tracking

Watch ticket sales by tier every morning. Spot trends, identify slowdowns, and react before it's too late.

Market Reach

Geographic Intelligence

See exactly where tickets are selling — by city, state, and country. Know where to double down on marketing.

Zero Touch

Daily Auto-Refresh

Data pulls automatically from your ticketing platform every single day. Zero manual work required.

Analytics

Revenue Breakdowns

Gross revenue by ticket type, face value analysis, and quantity trends — all visualized clearly.

Identity Resolution Engine

Soundwave Audience Intelligence

You ran waitlist campaigns, collected emails, built SMS lists... but did any of those people actually buy tickets?

Multi-Signal Identity Resolution Engine

Identify exactly which first-party audience segments your buyers belonged to before they converted. We match ticket sales back to your source data to validate your audience strategy.

  • Daily Recalculation — We re-scan your lists every morning to capture conversions the moment they happen.
  • Multi-Signal Identity Resolution — Utilizes name, DOB, phone, email, geo data & more to detect users even if they use different aliases.
  • True ROI — Definitive conversion rates for every file you upload (e.g., "2024 Waitlist" vs. "SMS Subscribers").
Festival Audience Intelligence
Dashboard

See Your Data Come Alive

Interactive dashboards that update automatically, every single day.

Soundwave Analytics Engine

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Experience the Engine Live
For the full interactive demo, please view on Desktop.

How It Works

INTEGRATE, UNIFY, ACT

We handle the technical complexity. You get the insights.

1

Integrate

Simply add our system email to your daily ticketing report distribution list. No APIs to manage, no complex setup.

2

Unify

Our engine parses the raw files, applying self-healing metadata standards to merge disparate streams into one golden dataset.

3

Act

Receive your automated strategy report every morning at 7AM. See trends, adjust spend, and drive sell-through.

The Value

Why it's worth every single penny

Smart Aggregation

Multi-Event

Data Consolidation

Group multiple events into a single report (perfect for single & multi-day passes). Always know exactly how many attendees you can expect on each day of your event (single-day equivalent automation for multi-day passes).

Anomaly Detection

Data Validation

& Alert Automation

AI detects ticketing anomalies seen in the wild, reconstructs missing data from the raw transaction log when possible, and sends alerts to your team when issues are detected (e.g., dynamic pricing improperly assigns incorrect ticketing parameters).

Strategic Insight

Forecast Modeling

& Historical Sales Comparisons

Track sales performance against prior years. Compare daily & cumulative sales velocity against historical campaigns. Build forecast models based on normalized historical campaign data. It's not a crystal ball, but it's close 🔮

Custom Solutions

Need More?

Want to unify your Meta & Google ad spend with ticket sales? Need Google Analytics integrated into your dashboard? Looking to reconcile accounting data or connect any platform with an API?

We build fully custom analytics solutions tailored to your exact needs.

If it has data, we can visualize it.

Request a Custom Quote
Contact

Ready to Level Up?

Let's talk about your festival and see if we're a fit.

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